Time to Say “Good-bye” to Germ Theory

I received a call the other day from a man, we’ll call him Jacob, whose organization sells our vortex generators for water enrichment (under its own name) to farms on the East Coast. He sold a unit to an organic dairy farmer, who we’ll call Paul. After a number of months, Jacob wasn’t getting any love, referrals, or new business, from Paul. Instead, Paul…

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